Where Did All the Customer Service Go?


Remember the times when you use to have to leave the house to do your shopping, mail a letter or pay your bills. This is now done by most of us over the internet with emails replacing letters. With the ever evolving technology the need to have personal interaction with others is slowly decreasing. Before you know it you will not have to talk to anyone about anything. This has also changed the priority in the business world. Efficient, friendly customer service use to be number 1 on the priority list, but it is obvious that this seems to no longer be as highly regarded as it use to be. You can test this by going to your local shopping centre and counting the amount of times a so called shop assistant actually offers you assistance.

Of course there are still some companies out there that would like to ensure that their clients needs are met. It is surprising to say the least,that there are still a number of residents within our communities that have no idea about the internet or the convenience that is offered by being able to use it efficiently. These are the people that would rather ring and talk to a human being, not an automated message. It is this percentage of people that we feel deserve good customer service.

Using the internet, you can find information on just about every subject. It is good to keep in the back of your mind though that the results presented are what Google deemed to be relevant. Websites are generally designed to provide an unlimited amount of information so there is little or no need to have personal contact with clients. There is always the possibility that someone will have a question about something on a website. It would be nice to think that if you did have a query, it would be answered. But in some cases, it is extremely difficult to find contact details for the owner of the website. This initially gives the impression that the website owner would probably prefer you did not try to contact them at all.

Dealing with online bookings for car rental, it is easy to see that there is still a certain percentage of people that require assistance. In some instances it is just to ensure that the business is legit and they are not entering credit card details into a black hole. Even though the number needing assistance is declining, it is nice to think that we still offer that avenue for queries.

We offer answers through emails and phone calls and most times the clients are surprised that someone has actually returned their call or email. It can sometimes be frustrating to answer the same question all day, or to talk to the same client 6 times before they are happy, but if that is what is the client requires, then we endeavour to do it.

Online businesses are set up to be as automated as possible. This is to eliminate the heavy costs associated with running a business, which usually includes customer service representatives. However, in some instances even the best automated websites may raise queries. It is therefore necessary to have contact details readily available for easy communication. Ensure also that a staff member is responsible for providing customer service to those clients with a query.

This does not mean that you have to be on the phone all day talking to people about the weather or the location they plan to visit. It means providing information needed by clients in a professional, informative manner, either by email or by phone. It doesn\’t sound that difficult, but alarmingly enough businesses are trying to eliminate the need for customer service.

Remember – smile before you answer the phone or respond to an email and it may just make the difference between making a sale and losing a repeat customer.

Learn more about customer service and visit webbcarr.com. You will receive all the assistance you need to book a rental car.

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